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Heroes Lawncare Case Study

BJ Teriba — Mon, 13 Apr 2026 21:40:24 GMT

Scaling Installation Franchises: The Power of Click-to-Buy

Installation franchises are driving 5x ROI and double-digit revenue growth by replacing friction-filled estimates with a high-speed "Click-to-Buy" model.

Stop Wasted Truck Rolls: The Shift for Home Service Franchises (Blog)

BJ Teriba — Thu, 12 Mar 2026 17:26:21 GMT

As the home services customer acquisition race has heated up in recent years, we've watched sales & operations teams convince themselves they need more trucks, more techs, and more leads to grow.

They're wrong.

What they actually need is to stop burning 30–40% of their field capacity on visits that generate zero revenue.

Every time you send a truck for a "free estimate," you're not just spending gas money. You're quietly draining your operation of the capacity it needs to scale. And most companies don't calculate the real cost until it's already choking their growth.

Feature Releases 1.8.0

annee@goserv.com (Annee Belanger) — Tue, 25 Mar 2025 16:34:35 GMT

The SERV app just got even better with awesome new features like phone number editing, route view upgrades, fresh payment options, and smarter invoicing, email, and SMS tools. Ready to check it out? Let’s dive in!

Highlight & Confirm New Subscriptions in Route View

New subscription jobs are now clearly marked in the Route View for easy tracking and confirmation.

Key Updates:

Visual Indicators:
- New subscription appointments have a distinct highlight.
- A "New" icon signals pending confirmation.
Job Confirmation Actions:
- A "Confirm" button finalizes the appointment.
- A "Reschedule" option allows easy modifications.
New Job Alert Card:
- Displays the number of unconfirmed appointments at the top of the Route View.
- Disappears once all appointments are confirmed.

Steps To Use:

Go to Schedule and select Route View.
New appointments will be displayed with a “New” icon
To easily confirm the appointment for that day, you can click on the appointment tile and click the “confirm” button or reschedule the appointment to a new day of service.

Allow Phone Numbers to Be Edited

Admins and Owners can now update a customer’s phone number, ensuring accurate records and continued service operations. Editing a phone number will delete any historical messages between your business and the phone number you edit so please be aware before editing phone numbers.

Feature Releases 1.7.0

annee@goserv.com (Annee Belanger) — Fri, 07 Mar 2025 01:35:34 GMT

Notification Center

Feature Overview:

We’re making it easier than ever to manage customer and teammate notifications across SMS, push notifications, and email! With this update, you can: